Marketing Specialist

Date: Feb 21, 2019

Location: Saudi Arabia

Company: King Abdullah University of Science & Technology

The Marketing Specialist role helps achieve a core function of the KAUST Innovation and Economic Development mission by scaling up entrepreneurship program reach. In this role, you will work closely with the Marketing & Outreach team, Entrepreneurship teams, corporate partners, and startup founders to provide the marketing assistance needed to develop and support our entrepreneurship programs.

 

Responsibilities:

  • Manage marketing campaigns and promotional activities for the KAUST Entrepreneurship Center and KAUST Innovation Fund programs.
  • Deliver end-to-end marketing campaigns including the execution of email marketing, social media, website and landing pages, ads, blogs, and videos. 
  • Work closely with startups to ensure their early-stage marketing needs are met and assets delivered.
  • Collaborate with the Entrepreneurship Center and Innovation Fund teams to stay updated on progress of programs.
  • Coordinate startup marketing assets including logos, case studies, videos and testimonials, using CRM and other database tools.
  • Work closely with corporate partners to ensure marketing needs are met and assets delivered.  
  • Analyze the MENA and global entrepreneurship and accelerator markets to generate and execute innovative marketing strategies.
  • Assist in the promotion of internal and external entrepreneurship events.
  • Support the KAUST and Innovation brand social media and PR strategies with assets and communication related to the entrepreneurship programs.
  • Other duties as designated by the Marketing & Outreach Manager and VP Innovation and Economic Development.

Qualifications:

  • Undergraduate degree in Marketing or related field with minimum 5 years’ experience in marketing or communications.
  • Strong English writing skills for business, technical and creative audiences.
  • Experience crafting product or program communications, including pitch decks, proposal presentations, sell sheets, etc.
  • Experience collaborating with multiple departments (marketing, sales, operations, etc.)
  • Experience with client management or consulting.
  • Experience writing and publishing social media and other communications messages including blogs and articles.
  • Working knowledge of word processing, desktop publishing, PowerPoint presentations software, database management, and spreadsheet applications.